Qnet is a company based out of Hong Kong with a foundation in
Malaysia and offices throughout southeast Asia. With all of these locations the company has become a strong business, it is through the aid if a pyramid-based selling practice. With this practice, the company is able to make money off of every single time the product is sold to another individual or business. This is what makes it so helpful and allows the company to grow rather sizably. However, it also helps with the marketing approach. It does need to inform customers of the product and how it is able to assist with their lives and make it better.
For starters, Qnet sells goods that are used by most people on a daily basis. This can range from makeup to cooking utensils. With this kind of equipment, it is needed by both men and women and often both old and young. Because the company does not miss out on any real demographic it can market itself openly without needing to do much market research. This saves the company an incredible amount of money as it markets its product and helps the company to grow that much more.
In terms of marketing, it is all basic straight forward and it does not use many inbound marketing approaches or new-age technology. Instead, the company focuses mostly on traditional marketing through print ads. As the vast majority of the locations it sells the products is throughout southeast Asia, many of these people live in communities with a large population, so paying for print advertisements in billboards and in magazines brings in more attention than any other kind of marketing platform, and beyond this, as it markets itself to all demographics it does not need to worry about what magazines it places its marketing content in or where the billboards are placed throughout the city as it is always going to come in contact with the clients it wants to reach.
Thanks to all of these different variables, Qnet is able to grow its brand without spending much money on determining where it should market itself. Everything about Qnet is about the bottom line, which is why Qnet does what it does and why it is always looking for ways to increase its profits without needing to spend much money. This has proven rather desirable for the company in the past.